Sunday, September 24, 2006

Medical tourism in India

Opprotunity:
An estimated 1.75 lakh patients came to India treatment in 2005 about 30% more than in 2004. It is estimated that there are 50 mln people in the US without medical insurance for whom domestic treatment costs are prohibitive. Americans are reportedly spending about $25 bn on non-traditional medical therapies and products. Many hospitals in India are opting for accreditation from JCI (Joint Commission International) and NABH (National Accreditation Board for Hospitals and Healthcare Providers).

Our Problems:
India is still a developing country and has some inherent problems
Negative perception about the country because of poor hygiene and sanitation
No uniform quality and accreditation is now becoming a reality
Medical insurance is still in its infancy and has a very low penetration
Flight connectivity needs attention
Infrastructural woes continue to affect the airports, roads and power
Save for the initiatives taken by a few organized players, there has been no focused marketing till now

Foreign patients’ problems:
Lack of knowledge about medical tourism
Lack of trust as they have no local or personal contacts
Lack of follow-up after treatment in India
Lack of medical liability as their courts cannot have legal jurisdiction over Indian hospitals operating in India

1 Comment:

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